Discover how to turn ideas into market successes with the PDMA ToolBook 1 for New Product Development, featuring step‑by‑step frameworks, real‑world examples, and ready‑to‑apply checklists that guide teams from concept through launch.
Productivity Press (9781498708876 / 66 black & white illustrations, 3 colour) | Third edition, Lean Production Simplified, Guide to the World's, Plain-Language Guide