Explore how strategic communicators can drive shared value by aligning corporate goals with stakeholder interests, using real‑world case studies and actionable frameworks for measurable impact.
(9781856178181) - Third edition - Routledge - Taylor and Francis - Height: 234 mm - Spine width: 35 mm - Width: 192 mm - ISBN: 9781856178181 - Number of pages: 739 - Languages: English - Weight: 1416 g
(9780714843377 / 11590501) - Advertising - illustrated ed - Repr. - Phaidon Press Limited - London, United Kingdom - Phaidon Press Ltd - In Print - Country of publication: UNITED KINGDOM - Dimensions: 178 x 120 x 13 mm | Paul Arden