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HBR's 10 Must Reads on Communication
KLO80 (9781422189863)
Sustainability Marketing: A Global Perspective, 2nd Edition
John Wiley & Sons (9781119966197)
Marketing Logistics 2ed
Routledge (9780750652247)
The Dentsu Way: Secrets of Cross Switch Marketing from the World’s Most Innovative Advertising Agency
McGraw-Hill Education (9780071748124) - Kotaro Sugiyama - Hardcover - McGraw-Hill Education India Pvt.Ltd - New Delhi - Publication year: 2011 | Guaranteed packaging
HBR's 10 Must Reads on Sales
KLO80 (9781633693272)
HBR's 10 Must Reads on Teams
KLO80 (9781422189870) | Reads on Teams
Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football . . . Will Help You Create and Execute Breakthrough Ideas
KLO80 (9781422143292)
Marketing and Managing Tourism Destinations
Routledge (9781138897298)
Introduction to Sport Marketing: Second edition
Routledge (9781138022966)
Kellogg on branding in a hyperzconnected world
Wiley (9781119533184)
The Guide to the Product Management and Marketing Body of Knowledge: ProdBOK
AIPMM (9780984518500)
Go To Market Strategy
Routledge (9780750674607) | Market Strategy
Liberating the Corporate Soul
Innovative B2B Marketing: New Models, Processes and Theory
Kogan Page (9780749480806) | Innovative B2B, B2B marketing
Content - The Atomic Particle of Marketing: The Definitive Guide to Content Marketing Strategy
Kogan Page (9780749479756)
Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare Paperback
Kogan Page (9780749474362) | Kapferer on Luxury, Remain Rare
Technology Distribution Channels: Understanding and Managing Channels to Market
Kogan Page (9780749472177) | Distribution Channels, Channels to Market
Complaint Management Excellence: Creating Customer Loyalty through Service Recovery
Kogan Page (9780749465308) | Complaint Management Excellence
The New Strategic Brand Management: Advanced Insights and Strategic Thinking
Kogan Page (9780749465162) | Strategic Brand
Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit
Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice
Truth, Lies, and Advertising: The Art of Account Planning: 3
Competitive Success: How Branding Adds Value
Wiley (9780470998229)
Marketing Communications: A Brand Narrative Approach
John Wiley & Sons (9780470319925) | Marketing Communications, Brand Narrative Approach
Corporate Social Responsibility: Readings and Cases in a Global Context
Routledge (9780415683258)
Rethinking Public Relations: Persuasion, Democracy and Society
Routledge (9780367313005)
Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value
Pearson FT Press (9780134268415) | Negotiating with Backbone
The Product Manager's Desk Reference 2E
McGraw-Hill Education (9780071824507)
Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time
McGraw-Hill Education (9780071811163) | Born to Blog
Creative Arts Marketing
Routledge (9781138213760)
Corporate Reputation: Brand and Communication
Pearson (9780273727590)
Ethics in Marketing: International cases and perspectives
Routledge (9781138648098)
Special Events Advisor: A Business and Legal Guide for Event Professionals
Wiley (9780471450108)
Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
McGraw Hill Higher Education (9781259589652 / illustrations) - Price: 25.00 - Product dimensions: 1.4 H x 9.1 L x 5.8 W
The Trend Management Toolkit: A Practical Guide to the Future
(9781349475193)
The New Role of Regional Management
(9780230538757)
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