The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers

The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers

(9780071759182) - Dimensions: 163 x 236 x 26mm | 582g - Format: 304 pages - MCGRAW-HILL Professional - McGraw-Hill Education - Europe - ISBN: 9780071759182 - Languages: English - Publication place: New York, NY, United States
The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

(9780749464912 / 9780749464912) - Dimensions: 166 x 241 x 30mm | 769g - Revised - London, United Kingdom - Kogan Page Ltd - Format: 408 pages - ISBN: 9780749464912 - Languages: English | Build Luxury Brands
Consumer Tribes

Consumer Tribes

(9780750680240)
Creating sustainable work systems: Developing Social Sustainability

Creating sustainable work systems: Developing Social Sustainability

Routledge (9780415772723 / 18 black & white illustrations, 19 black)
Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com

Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com

(9780984380213 / 33874610) - Dimensions: 152.4 x 228.6 x 12.45mm | 317.51g - Format: 214 pages - ISBN: 9780984380213 - Languages: English - Publication place: West Hollywood, CA, United Kingdom - Pebblestorm | Predictable Revenue
The Referral of a Lifetime: Never Make a Cold Call Again!

The Referral of a Lifetime: Never Make a Cold Call Again!

(9781626568518) | Referral of a Lifetime
Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously

Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously

KLO80 (9781633691889 / 44734393) - Dimensions: 156 x 235 x 28mm | 482g - Format: Hardback | 272 pages - Publication date: 29 Sep 2017 - ISBN: 9781633691889 - Languages: English - United States - Harvard Business Review Press
city-branding

city-branding

(9780230241855)
The High-Velocity Edge: How Market Leaders Leverage Operational Excellence to Beat the Competition

The High-Velocity Edge: How Market Leaders Leverage Operational Excellence to Beat the Competition

Discover how top companies use speed, precision and relentless improvement to outpace rivals in this insightful guide, blending real‑world case studies with actionable strategies for leaders seeking a competitive edge.
QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground

QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground

(9781118732755) - Dimensions: 129 x 188 x 19mm | 362g - Format: 208 pages - ISBN: 9781118732755 - Languages: English - New York, United States - John Wiley & Sons Inc
The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

(9781119047070) - Dimensions: 170 x 204 x 22mm | 404g - Edition statement: 1. Auflage - Format: Hardback | 224 pages - Publication date: 24 Feb 2015 - ISBN: 9781119047070 - Languages: English - New York, United States
Marketing

Marketing

Explore modern marketing fundamentals through real‑world case studies and actionable frameworks that reveal how brands build value, engage audiences, and adapt to digital disruption with clarity and insight.
Product Management in Practice

Product Management in Practice

(9781491982273 / 48033229) - Dimensions: 166 x 231 x 11mm | 322g - Format: 250 pages - ISBN: 9781491982273 - Languages: English - Sebastopol, United States | Product Management in Practice
If You’re Not First You′re Last – Sales Strategies to Dominate Your Market and Beat Your Competition

If You’re Not First You′re Last – Sales Strategies to Dominate Your Market and Beat Your Competition

(9780470624357 / 28241993) - Dimensions: 159 x 235 x 25mm | 456g - Edition statement: 1. Auflage - Format: Hardback | 272 pages - Publication date: 09 Sep 2010 - John Wiley & Sons Ltd - Chichester, United Kingdom | Gain market
The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance

The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance

McGraw-Hill Education (9780071821148) | Secrets used by Amazon
Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

(9780199655854 / 35941456) | Jack Daniel's? Conventional, Innovation simply
Focus: The Future of Your Company Depends on It

Focus: The Future of Your Company Depends on It

(9780060799908 / YES1528931) - Dimensions: 137 x 203 x 23mm | 295g - Format: 304 pages - HarperCollins Publishers - HarperCollins Publishers Inc - ISBN: 9780060799908 - Languages: English - Publication place: New York, NY, United States
Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

(9780060745813 / YES453450) - Dimensions: 135 x 203 x 16mm | 454g - Reissue - HarperBusiness - New York, United States - HarperCollins Publishers Inc - Format: Paperback | 272 pages - Publication date: 27 Dec 2005 | Hypergrowth Markets
essential-drucker

essential-drucker

(9780061345012 / 9780061345012) - Dimensions: 141 x 203 x 23mm | 277g - Reissue - HarperCollins Publishers - HarperCollins Publishers Inc - Format: 357 pages - ISBN: 9780061345012 - Languages: English | Essential Drucker
Strategic Marketing Management, 9th Edition

Strategic Marketing Management, 9th Edition

(9781936572502) - Dimensions: 191 x 235 x 16mm | 513g - Edition statement: 9th ed. - Format: Paperback | 296 pages - Publication date: 01 Jan 2018 - ISBN: 9781936572502 - Languages: English - Cerebellum Press | Strategic Marketing
AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales

AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales

(9781119484066 / 32978848) - Height: 159 mm - Spine width: 25 mm - Width: 240 mm - John Wiley & Sons, Inc. - ISBN: 9781119484066 - Number of pages: 272 - Languages: English - Weight: 454 g
Thriving in the Gig Economy: Freelancing Online for Tech Professionals and Entrepreneurs

Thriving in the Gig Economy: Freelancing Online for Tech Professionals and Entrepreneurs

(9781484240892 / 34174470) - Edition: 1st Edition - Height: 156 mm - Spine width: 18 mm - Width: 234 mm - Apress - ISBN: 9781484240892 - Number of pages: 224 - Languages: English - Weight: 388 g