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Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal
John Wiley & Sons (9780787946678) | Customer Winback
Cashvertising: How to Use More than 100 Secrets of Ad-agency Psychology to Make Big Money Selling Anything to Anyone
Unleash the secrets of ad-agency psychology to sell anything to anyone, with over 100 proven techniques to make big money in sales and marketing.
The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Routledge (9781138352643)
The Advertising Agency Business
McGraw-Hill Education (9780844231693)
Advertising: Its Business, Culture and Careers
Routledge (9780415544665)
Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management
Routledge (9780415328265)
Sway: The Irresistible Pull of Irrational Behavior
Crown Business (9780385530606)
The Dentsu Way: Secrets of Cross Switch Marketing from the World’s Most Innovative Advertising Agency
McGraw-Hill Education (9780071748124) - Kotaro Sugiyama - Hardcover - McGraw-Hill Education India Pvt.Ltd - New Delhi - Publication year: 2011 | Guaranteed packaging
The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
HarperBusiness (9780060007737)
Expand, Grow, Thrive: 5 Proven Steps to Turn Good Brands into Global Brands through the LASSO Method
Emerald Publishing Limited (9781787437821)
A Designer's Research Manual, 2nd edition, Updated and Expanded: Succeed in design by knowing your clients and understanding what they really need
Rockport Publishers Inc (9781631592621)
Consumer Behavior and Culture: Consequences for Global Marketing and Advertising
SAGE Publications Ltd (9781544318165)
Advertising Creative: Strategy, Copy, and Design
SAGE Publications, Inc (9781506386966)
Dynamics of Media Writing: Adapt and Connect
CQ Press (9781506381466)