Consumer behaviour 4

Consumer behaviour 4

SAGE Publications Ltd (9781526450012)
Lean Customer Development: Building Products Your Customers Will Buy

Lean Customer Development: Building Products Your Customers Will Buy

O'Reilly Media (9781492023746) | Lean Customer
Focus Groups: Theory and Practice: 20

Focus Groups: Theory and Practice: 20

SAGE Publications, Inc (9781452270982) | Focus Groups
Advanced Customer Analytics: Targeting, Valuing, Segmenting and Loyalty Techniques

Advanced Customer Analytics: Targeting, Valuing, Segmenting and Loyalty Techniques

Kogan Page (9780749477158) | Advanced Customer, Marketing Science
The Next Billion Users: Digital Life Beyond the West

The Next Billion Users: Digital Life Beyond the West

Harvard University Press (9780674983786)
Testing Business Ideas: A Field Guide for Rapid Experimentation

Testing Business Ideas: A Field Guide for Rapid Experimentation

Wiley (9781119551447) | Testing Business Ideas, Field Guide for Rapid
Willful: How We Choose What We Do

Willful: How We Choose What We Do

Yale University Press (9780300246438)
Fashion Marketing

Fashion Marketing

FAIRCHILD (9781563677380)
MBA Marketing

MBA Marketing

Palgrave (9781137300294)
Marketing In Creative Industries

Marketing In Creative Industries

Palgrave (9780230380240) | Customer value, Marketing theory
Programmatic Advertising: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time

Programmatic Advertising: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time

Springer International Publishing AG (9783319250212 / 84 black & white illustrations, 12 colou)
The Entrepreneur's Guide to Market Research

The Entrepreneur's Guide to Market Research

(9780313396052 / Illustrated) | Analyze potential