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Grabbing Lightning: Building a Capability for Breakthrough Innovation
Jossey-Bass (9780787996642) | Grabbing Lightning
Customer Loyalty: How to Earn It, How to Keep It, New and Revised Edition
Jossey-Bass (9780787963880)
Over the Top: Moving from Survival to Stability, from Stability to Success, from Success to Significance
Thomas Nelson Publishers (9780785288770) | Stability to Success
Selling 101: What Every Successful Sales Professional Needs to Know
HarperCollins Leadership (9780785264811) - Price: 9.99 - Product dimensions: 0.5 H x 6.49 L x 4.62 W | Successful Sales Professional
The Culture Code: An Ingenious Way to Understand Why People Around the World Buy and Live as They Do: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do
Crown Business (9780767920575) - Price: 15.99 - Product dimensions: 0.67 H x 8.21 L x 5.62 W
A Nurse's Guide to Presenting and Publishing: Dare to Share
Jones & Bartlett Publishers (9780763746797)
News, Public Relations and Power
SAGE Publications Ltd (9780761974963) | Relations and Power
Moderating Focus Groups: 4
SAGE Publications, Inc (9780761908210) | Moderating Focus Groups
Leadership, Mission, and Governance
Altamira Press (9780759113350)
Go To Market Strategy
Routledge (9780750674607) | Market Strategy
Retail Strategy: The View from the Bridge
Routledge (9780750656962) | Retail Strategy
Leisure Marketing
Routledge (9780750655507)
User Research: A Practical Guide to Designing Better Products and Services
Kogan Page (9780749481049)
Innovative B2B Marketing: New Models, Processes and Theory
Kogan Page (9780749480806) | Innovative B2B, B2B marketing
Content - The Atomic Particle of Marketing: The Definitive Guide to Content Marketing Strategy
Kogan Page (9780749479756)
Advanced Customer Analytics: Targeting, Valuing, Segmenting and Loyalty Techniques
Kogan Page (9780749477158) | Advanced Customer, Marketing Science
Campaigns that Shook the World: The Evolution of Public Relations
Kogan Page (9780749475093)
Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare Paperback
Kogan Page (9780749474362) | Kapferer on Luxury, Remain Rare
Understanding Social Media: How to Create a Plan for Your Business that Works
Kogan Page (9780749473563)
Technology Distribution Channels: Understanding and Managing Channels to Market
Kogan Page (9780749472177) | Distribution Channels, Channels to Market
The 20 Ps of Marketing: A Complete Guide to Marketing Strategy
Kogan Page (9780749471064) | Ps of Marketing
Planning and Managing Public Relations Campaigns: A Strategic Approach
Kogan Page (9780749468736) | Strategic Approach, PR In Practice
Pricing for Profit: How to Develop a Powerful Pricing Strategy for Your Business
Kogan Page (9780749467678) | Pricing for Profit
Writing Skills for Public Relations: Style and Technique for Mainstream and Social Media
Kogan Page (9780749465438)
Complaint Management Excellence: Creating Customer Loyalty through Service Recovery
Kogan Page (9780749465308) | Complaint Management Excellence
The New Strategic Brand Management: Advanced Insights and Strategic Thinking
Kogan Page (9780749465162) | Strategic Brand
Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale
Kogan Page (9780749464714)
Promotional Cultures: The Rise and Spread of Advertising, Public Relations, Marketing and Branding
Polity Press (9780745639833) | Promotional Cultures, Marketing and Branding
From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names
Fireside (9780743257978) | Surprising Stories Behind, Brand Names